On 18 November 2019 the Takeda Pharmaceutical Company together with the Moscow State Stroganov Academy of Design and Applied Arts is announcing the opening of the international art competition “Takeda. Art/Help. The Rule of the Exception” for students at art schools and universities. The competition will run from 18 November 2019 to 18 January 2020. The seven winning artists of the art competition “Takeda. Art/Help. The Rule of the Exception” will receive monetary prizes from the organisers, as well as a special prize from the Takeda Pharmaceutical Company. Seven contestants will be brought to Moscow to attend the opening the exhibition of the finalists. The ceremony will take place in Moscow on 28 February 2020.

The project’s curator is art critic Sergei Khachaturov, who describes the basic idea of the competition this way: “People often use the catch phrase, “The exception proves the rule.” But that is not at all true when applied to human society. Every person is an exception. People are all unique and need to be approached as individuals, not in some generalized “correct” way. In that sense this is the great humanitarian message of civilization. Caring for each individual, special person is an obligation and a duty.

The Rule of the Exception theme will be taken up by artists of the younger generation in a competition held by the Takeda Pharmaceutical Company, which specializes in developing treatments for patients with rare illnesses. This effort brings the realms of humanitarian science and art closer together. All artists naturally break away from rules, stereotypes and dogmas. Their being exceptional opens up new paths for development and communication”.


The “Takeda. Art/Help” competition is now in its fourth year and is a part of the Takeda Pharmaceutical Company’s major social and cultural programme “Takeda. Pain and Will”, which seeks to make the public aware of the importance of developing new paths in medical treatment.


Students at art schools and universities are invited to take part in the competition. The works entered in the competition may be drawings or graphic prints, gouache or watercolours on paper, or oil on canvas. They should provide an artistic interpretation of the specific theme in any of a broad range of styles from the figurative to the abstract, and they should have emotional impact. The artists should demonstrate their technical proficiency in composition, draftsmanship and painting. The longest side of the entries may not exceed one metre.



Applications for the Competition must be submitted online from 18 November 2019 through 18 January 2020, inclusive. Applications must include information about the artist (a photograph and brief biography), a brief annotation about the work, and an electronic image (1,200 x 1,800 pixels). Any question about how to complete the application may be directed to: arthelp@inbox.ru.

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